The Dirassa+ guide
Showcases

Share your showcase: a link for every place, a ready message, a QR

A live showcase does not sell by itself: it has to reach the places your audience passes through. The sharing tools give you the link, a ready WhatsApp message, a different link for every place you post, so you later know which one brought the orders, parameters to paste into your ad, and a QR code for a poster. Our example: Sofiane, a fitness coach, shares his “8-week fitness programme”.

  • About 3 minutes
  • 6 steps

Who can do it: The sharing tools are open to anyone who sees showcases. The preview link needs “Edit showcases”.

In 6 steps

  1. 1Open the sharing tools: “Share” on the showcase page, “Share tools” in the list, or “Share” in the editor.
  2. 2“Share now” on WhatsApp, Facebook or Telegram, after adjusting the “Ready WhatsApp message”.
  3. 3Type the “Campaign name (optional)” and copy a link for each place: each one later says where the order came from.
  4. 4For ads, copy the parameters into “URL parameters”: Facebook and TikTok fill in the campaign and ad names.
Show all
  1. 5Download the QR code for a poster or the back of a book; its visits show under “QR poster”.
  2. 6Before publishing, send a 7-day preview link to your phone or a partner; each new link stops the previous one.

Before you start

  • A published showcase: links work after publishing, and you can prepare them before.
  • WhatsApp on your phone or computer: the WhatsApp buttons open the app and you pick the chat yourself.
  • If you advertise: access to Facebook or TikTok Ads Manager to paste the parameters.
  1. Step 1 of 6

    Open the sharing tools

    Every sharing tool sits in one panel, with your showcase link at the top, ready to copy.

    • Where to open it?“Share” at the showcase’s head, “Share tools” under “More”, or the editor’s “Share” panel.
    • At the topThe “Showcase link”, with “Copy link” and a button that opens the showcase.
    • Before publishing?You prepare the links now; they work after publishing.

    TipThe editor panel keeps to the essentials: six places, a message in the page’s language, a QR in two formats and the phone preview. The showcase page’s panel is fuller: twelve places and the campaign name.

    All the details

    Three doors to the same tools. In “Showcases”, open the showcase and press “Share” at its head, or from its row in the list, “More” → “Share tools”: the “Share the showcase” panel opens. In the editor, the “Share” panel: on a phone from “More” in the bottom bar, on a computer from the “Command palette” (Ctrl+K or ⌘K) then “Share tools”, and it opens by itself after publishing (“All sharing tools” under “Your showcase is lit”). At the top, the “Showcase link”, for example sofiane.dirassaplus.com/en/l/fit-8, with “Copy link” and a button that opens the showcase. If it is not published yet: “The showcase is not published yet. Links work after publishing; you can prepare them now.”

    On screenShareShare toolsShare the showcaseShowcase linkCopy link
  2. Step 2 of 6

    Share now with a ready message

    You send your showcase to WhatsApp, Facebook or Telegram with a ready message you edit before sending.

    • Where to send it?“WhatsApp”, “Facebook” and “Telegram”; you pick the chat or group yourself.
    • The messageThe showcase’s name, “all the details and sign-up here” and the link. Editable up to 600 characters.
    • Anything sent in your name?No: “We never send anything in your name.”

    TipWrite the way you talk to your trainees: one sentence about the result they reach, then the link. A short message reads in full in WhatsApp’s preview.

    All the details

    Under “Share now”, three buttons: “WhatsApp” opens WhatsApp with the message and you pick the chat or group, “Facebook” opens Facebook’s share window with the “Facebook post or page” link, “Telegram” opens Telegram’s share. The message sits in “Ready WhatsApp message”: the showcase’s name, “all the details and sign-up here” and the link, editable up to 600 characters before you press. “Edit it before sending. We never send anything in your name.” In the editor, the “Ready message” is written in the page’s language, not your interface’s, with the price when the offer has one, plus “Send on WhatsApp”, “Send on Telegram” and “Copy message”.

    On screenShare nowWhatsAppFacebookTelegramReady WhatsApp messageReady messageSend on WhatsAppSend on TelegramCopy message
  3. Step 4 of 6

    Ad parameters for Facebook and TikTok

    You copy a parameter line into a Facebook or TikTok ad, so every order arrives with its campaign and ad name.

    • Where does it go?In the ad’s “URL parameters” field, with the page link in the website field.
    • Who fills the names?The ad platform swaps the codes at click time, which is why ads don’t take your campaign name.
    • Leave the codes aloneA code with one changed character isn’t swapped, and the order has no campaign. No shortened links either.

    TipGive your campaigns and ads names you understand in Ads Manager (“morning workout video”): those are the names you will read next to each order.

    All the details

    In the “Ads” group, two rows copy parameters rather than a link: “Facebook or Instagram ad” and “TikTok ad”, each with “Paste them in the ad's “URL parameters” field.” and “Copy parameters”. Facebook’s carry its own codes: utm_source={{site_source_name}}&utm_medium=paid&utm_campaign={{campaign.name}}&utm_content={{ad.name}}; TikTok’s: utm_source=tiktok&utm_medium=paid&utm_campaign=__CAMPAIGN_NAME__&utm_content=__CID_NAME__. The platform swaps the codes for the campaign and ad names at click time, which is why the ad rows do not take your campaign name. In the editor, press “Ad parameters” under the row to see the line and how to use it: “In Ads Manager, paste the page link in the website field and this line in “URL parameters”.” For TikTok: “paste the full link”.

    On screenAdsFacebook or Instagram adTikTok adCopy parametersAd parametersHide

    Heads-upDo not paste the parameters into a shortened link and do not retype the braces: a code with one changed character is not swapped by the platform, and the order arrives with no campaign name.

  4. Step 5 of 6

    The QR code for posters and print

    A black-on-white QR code for the poster, the back of a book or a fair stand, whose visits count themselves.

    • Which format?A PNG 1,024 pixels wide, or an SVG a printer can enlarge without blur.
    • Where are its visits?In “Results” under “QR poster”, with the campaign name if you typed one.
    • Before printingTest it with your phone camera at arm’s length, and print it at least 3 cm wide.

    TipTest the code with your phone camera at arm’s length before printing a hundred copies, and print it at least 3 centimetres wide.

    All the details

    At the end of the showcase page’s panel, “QR code for print”: “For the poster at your centre, the back of a book or a fair stand. Black on white so it scans easily.” “Download image” gives you a PNG 1,024 pixels wide. In the editor, “QR code” offers “PNG image” and “SVG for print”, which a printer can enlarge without blur. The code carries the showcase link tagged as QR, so its visits appear in “Results” under “QR poster”, with the campaign name if you typed one in the showcase page’s panel.

    On screenQR code for printDownload imageQR codePNG imageSVG for print
  5. Step 6 of 6

    A preview link before publishing

    You send the draft to your phone or a partner before publishing, to see the page as whoever taps the link will.

    • How long does it work?7 days, one link per showcase. Copy it the moment you make it.
    • What they seeThe draft as it is when opened. Its visits don’t count in “Results”.
    • A new link?Each new preview link stops the previous one at once, and so does archiving. Send your partner the new one.

    TipEach showcase has one preview link, valid for 7 days. Copy it the moment you make it: afterwards you only see “Works until …”, and to send it again you make a “New link”.

    All the details

    Before you spend on an ad, open the draft the way someone tapping it inside WhatsApp will see it. In the editor, at the end of the “Share” panel: “Try it on your phone” → “Send the preview to WhatsApp” makes a link and opens WhatsApp with “Preview of “…” (not published yet): …”, along with “Copy preview link”, then “The preview link works until …” and “Revoke it”. From the showcase’s “Settings” tab: “Draft preview link” — “To show the draft before publishing: a partner, a designer, a friend.” It works for 7 days — with “Create a preview link”, then “New link” and “Turn the link off”. The link shows the draft as it is when opened; its visits do not count in “Results” and the measurement tools do not run on it.

    On screenTry it on your phoneSend the preview to WhatsAppCopy preview linkRevoke itDraft preview linkCreate a preview linkNew linkTurn the link off

    Heads-upEvery new preview link, from the editor or from “Settings”, stops the previous one at once, and archiving stops it too. If you sent a link to a partner and then made another, send them the new one.

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After sharing

Questions

Does Dirassa Plus send messages in my name?

No. The WhatsApp, Facebook and Telegram buttons open the app with the message ready; you pick the chat and press send yourself.

Why does the ad link not take the campaign name I typed?

Because Facebook and TikTok fill in the campaign and ad names themselves at click time, from the codes in the parameters. Your campaign name is added to the other links and to the QR code.

Where do I see which link brought the orders?

Showcase page → “Results” → “Where they came from”: visits, orders and paid per source. Every lead also carries its source, and its campaign when there is one.

I copied the link and it opens nothing. Why?

Links work once the showcase is published. Before that, share the preview link, not the showcase link.

I made a new preview link. Does yesterday’s still work?

No. A showcase has one preview link, and the new one stops the old. Send the new link to whoever needs it.

Are preview link visits counted?

No. The preview measures nothing and does not run the pixels, so the “Results” numbers stay your real visitors’.

Editor QR or showcase page QR?

The same link tagged as QR. The showcase page gives a PNG and adds the campaign name if you typed one; the editor gives a PNG and an SVG for large prints.

Previous lesson“Ready?” and publishing